Why use a bespoke survey?

​Robust reward data is scarce in many sectors and niche markets, so the only way to obtain reliable benchmarking data is to commission an independent survey that guarantees the confidentiality of participants.

We have considerable experience in designing and running surveys. Participants can quickly complete our no-nonsense questionnaires, either in Excel or through our secure online survey system.

We provide role descriptors that make it easy for participants to categorise their jobs, so that similar job types can be compared across organisations. 

Survey returns are carefully analysed  to make sure that the data is robust and then produce a detailed report that includes the pay data along with a full commentary to explain it. 

We strictly observe data protection principles in our surveys. Individual contributions will remain confidential and your responses will be aggregated so that the data is not attributable.  

Custom surveys

We can collect data on specific roles for you, identifying and approaching comparator organisations.

To maximise participation levels, we contact the appropriate person and explain the nature of the survey to them. We then will chase up survey responses by phone and email to maximise the number of returns.

We'll use the data we obtain to blend with our other pay sources so that you have a precise picture of the market. It is customary to provide the other participants with a summary of the results at the end of the process.

We can apply our surveying process to run a customised survey for a group of organisations.

Sector-specific surveys

If you share reward information with your peers in the same sector or region and would like this to be professionally and independently collected and analysed for you, then talk about how we can help.

We would be happy to produce a report for you and then speak about our findings at one of your events.

Salary club surveys

Where there is a demand for reward information within a specific sector, we can develop a survey and invite participation. For example, we run a regional survey for housing associations in the NHF's Eastern England region.